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OK Go has a reputation for having some of the most creative music videos of any band around. Every now and then they pop up with a new video that goes viral.
Today OK Go released a video for “Upside Down & Inside Out” that they shot on an airplane that was simulating zero gravity.
The band posted the video on Facebook saying, “Hello, Dear Ones. Please enjoy our new video for “Upside Down & Inside Out”. A million thanks to S7 Airlines. #GravitysJustAHabit”
The line “Gravity’s just a habit” appears in the song, which ties it back to the zero gravity theme of the video.
Watch OK Go’s new video for “Upside Down & Inside Out” below:
OK Go – Upside Down & Inside OutHello, Dear Ones. Please enjoy our new video for “Upside Down & Inside Out”. A million thanks to S7 Airlines. #GravitysJustAHabit
Posted by OK Go on Thursday, February 11, 2016
The video was made to look like it was shot in one take on one of Russia’s S7 Airlines planes, creating a “zero gravity” situation. The choreography involved is amazing given the location. If I’d been there, the only thing that would have been choreographed would be my motion sickness.
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It’s another good video job by OK Go, so even if you don’t think much of their music, it’s worth a watch.